We human beings love to adopt the things which give us a good result in no time. In today’s era, life has become very fast. Now; we don’t have enough time to spend on different things. Online Shopping has taken place of the traditional retail market as it has made our lives easier with less consumption of time. Due to the Corona Virus Lockdown, the e-commerce business in the whole world especially in Pakistan such as Telemart, Daraz & Qmart have flourished as compared to previous years; people love to do online shopping at their comfort zone.
The advancement in technology has made us to keep an eagle eye on the changing trends of E-Commerce in 2020 and upcoming years. E-Commerce Business in Pakistan is becoming increasingly competitive. Since the emergence of this social media era, buyers are selling their products/services to people that are surfing the web frequently. Shoppers visit numerous websites from the comfort of their homes and get delivered these products at their doorstep without any hassle of going out to retail markets. For the online presence, people need smartphones so they can surf the website of their choice.
It has been studied from the research that, 73.2 percent of the whole population of Pakistan has access to mobile phones. There’s also a recent surge in smartphone usage with an estimated 9 million smartphone users in Pakistan. Internet-enabled smartphones have dramatically increased the convenience of internet access and made online businesses far more accessible for all.
Both the increase of internet penetration and therefore the declining costs of smartphones have accounted for this rapid rise in smartphone usage in Pakistan. Many Chinese brands have launched sophisticated devices at the fraction of the prices related to the world’s leading mobile brands, which has augmented mobile penetration across the lower-income strata of the country.
These Internet-enabled smartphones have played a vital role in promoting online businesses. Online shopping makes it necessary for everyone to have at least one technologically smart device through whom, they can surf the different websites of their choice.
Online shopping has been increased massively on smartphones. Adults as well as youngsters are making purchases using mobile phones. Smartphones have become the basic need of everyone’s life. Easy shopping is introduced by smartphones as they will be taken everywhere and anywhere and products are often bought just by accessing the web site and getting it delivered to your doorstep. It has been studied through the research that there is a 15% increase in the use of mobile devices since the year of 2016. By the top of 2021, 73% of e-commerce sales will happen on mobile devices. Because of online shopping, the usage of mobile devices has also been increased. People use mobile devices and the internet to not only purchase their desired products/services, they first browse or research about the seller to make up their mind about it and then decide which product/Services have to purchase from which Online Store, so their smartphones make it easy for them to compare the products/services offer by different buyers with the affordable prices. Mobile-friendly online sellers play a vital role in convincing a large number of people to use their smart electronic gadgets to make their life comfortable with just one click
With such quick access to the web via affordable smartphones, e-commerce trends within the country are expected to boom in the near future.
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